EP#1 Planning On The Outside (Life After Agency Life)
After years inside agencies, James, Adrian and Brent share why they left, what they were chasing and how they got there.
The three key takeaways from our Planning for Effectiveness series
We wrap-up our Planning for Effective Outcomes series with a panel discussion. Thanks to WARC for sponsoring.
Ep#5 Planning for Effective Outcomes: The Creative Relationship
When it comes to creative, it’s respect and chemistry that fuels everything. I talk with Greg Hahn and James Hurman about the personalities and how best to work with each.
Introduction to our “Planning for Effectiveness" series
James Hurman and I talk about each of the 6 upcoming episodes and what you can expect from each guest. The series is brought to you by our friends at WARC.
James Hurman on start-ups/VCs and their dangerous skepticism of brand
In his new book, James suggests we start using the language of business & VCs to build the case for their investment in both current and future demand.
- 2020
- 2021
- 2022
- 2023
- 2024
- 2024 Effectiveness Series
- 2025
- Adrian Ho
- Aisea Laungaue
- Alison Falconer
- Andrew Tindall
- Andy Grayson
- Andy Lindblade
- APG Awards
- APG London
- Armando Potter
- B2B Series
- BBDO
- BBH
- Ben Doepke
- Brand Leadership
- Brian Brydon
- Bridget Angear
- Caroline Gregory
- Catherine Willoughby
- CFO/CMO
- Chick fil-A
- Chris Beresford-Hill
- Christian Cocker
- Connections Role in Effectiveness
- Craig Mawdsley
- Dan Reynolds
- Dan Sutton
- Daniela Bombonato
- David Mortimer
- David Tiltman
- DDB Chicago
- Ed Gunn
- Effectiveness 2024
- Elizabeth Paul
- Faisal Siddiqui
- Flavia Simoes
- Future-Proofing Your Strategy Department
- Gareth Kay
- Garth Weber
- George Felix
- Greg Hahn
- James Hurman
- Jamie Peate
- Jason Scoggins
- Jeff McCrory
- Jen Costello
- Jennifer Baldwin
- Jenny Lindquist
- John Doyle
- John Hickman
- John Kenny
- Julian Cole (on creative briefs)
- Karen Martin
- Kathleen Kindle
- Kaylin Goldstein
- Kit Kat
- Laura Visco
- Les Binet
- Lindsay Gray
- Live from Toronto
- Live Tour 2024
- Loz Horner
- Lucy Jameson
- Marcus Collins
- Marina Prieto
- Mark Kirkham
- Mark Ritson
- Martin Beverley
- Martin Weigel
- Mary Kyriakidi
- Michelle Spillane
- Muiris O Riada
- Neil Godber
- Nicole Parlapiano
- Paula Bloodworth
- Planning for Effectiveness
- Planning on the Outside
- Rankin Carroll
- Ray Patterson
- Ricardo Perez
- Rob Campbell
- Rory Gallery
- Saskia Jones
- Start-Ups Scale-Ups Grown-Ups
- Stephanie Ehui
- Super Bowl 2025
- System1
- Tass Tsitsopoulus
- Tom Morton
- Tom Roach
- Tom Sussman
- U-Studio
- Vrbo
- Will Grundy